• Home
  • Privacy statement

Privacy statement

Data protection declaration according to the DSGVO

This privacy policy explains to you the nature, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offering and the associated websites, functions and content as well as external online presences, such as social media profiles (hereinafter jointly referred to as "online offering"). With regard to the terms used, such as "processing" or "person responsible", we refer to the definitions in Article 4 of the Basic Data Protection Ordinance (DSGVO).

Responsible persons

Andreas Haas, M.Sc. Zahnarzt & Dirk Weiser, Zahnarzt
Hauptstraße 45
63303 Dreieich
eMail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Types of data processed

Usage data (e.g. websites visited, access times) and meta and communication data (e.g. device information, IP addresses) from the provider, the Planet Network modular websites. Categories of data subjects Visitors to this website.

Purpose of processing

Provision of the website, its functions and contents. Answering contact requests and communicating with visitors. Security measures. Range measurement and marketing.

Terms used

"Personal data" means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. a cookie) or one or more specific characteristics that express the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person. "processing" means any operation carried out with or without the aid of automated processes, or set of operations, involving personal data. The term is broad and covers practically every handling of data.

"Controller" shall mean any natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data.

Applicable legal bases

According to article 13 DSGVO we inform you about the legal basis of our data processing. If the legal basis is not mentioned in the data protection declaration, the following applies: The legal basis for obtaining consent is Article 6 paragraph 1 littera a and Article 7 DSGVO, the legal basis for processing to fulfil our services and carry out contractual measures as well as answering enquiries is Article 6 paragraph 1 littera b DSGVO, the legal basis for processing to fulfil our legal obligations is Article 6 paragraph 1 littera c DSGVO, and the legal basis for processing to safeguard our legitimate interests is Article 6 paragraph 1 littera f DSGVO. Article 6 paragraph 1 littera of the DSGVO serves as the legal basis in the event that vital interests of the data subject or another natural person necessitate the processing of personal data.

Cooperation with contract processors and third parties

In so far as we disclose data to other persons and companies (contract processors or third parties) within the scope of our processing, transfer them to them or otherwise grant them access to the data, this shall only take place on the basis of legal permission (e.g. if a transfer of the data to third parties, such as payment service providers, is required in accordance with Article 6 paragraph 1 littera b DSGVO for the performance of the contract), if you have consented to this, if a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).

If we commission third parties with the processing of data on the basis of a so-called "order processing contract", this is done on the basis of Article 28 DSGVO.


Transfers to third countries

If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this occurs in the context of the use of third party services or disclosure or transfer of data to third parties, this will only occur if it occurs to fulfill our (pre)contractual obligations, on the basis of your consent, a legal obligation or on the basis of our legitimate interests.

Subject to legal or contractual permissions, we process or allow the data to be processed in a third country only if the special requirements of Article 44 of the following DSGVO are met. This means, for example, that the processing takes place on the basis of special guarantees, such as the officially recognised determination of a data protection level corresponding to that of the EU (e.g. for the USA through the "Privacy Shield") or compliance with officially recognised special contractual obligations (so-called "standard contractual clauses").

Rights of data subjects

You have the right to request confirmation as to whether the data in question will be processed and access to such data as well as further information and a copy of the data in accordance with Article 15 DSGVO. Pursuant to Article 16 DSGVO, you have the right to request the completion of the data concerning you or the rectification of the incorrect data concerning you. Pursuant to Article 17 DSGVO, you have the right to request that the data concerned be deleted immediately or, alternatively, to request a restriction on the processing of the data pursuant to Article 18 DSGVO. You have the right to request that the data relating to you which you have provided to us be retained in accordance with Article 20 DSGVO and that it be transferred to other persons responsible. You also have the right under Article 77 DSGVO to lodge a complaint with the competent supervisory authority.

Right of withdrawal

They have the right to revoke consents granted pursuant to Article 7(3) DSGVO with effect for the future.

Right of objection

You may object at any time to the future processing of the data concerning you in accordance with Article 21 DSGVO. In particular, you may object to the processing for direct marketing purposes.

Cookies and right to object to direct advertising

"Cookies" are small files that are stored on users' computers. Different data can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after the user's visit to an online service. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online offer and closes his browser. In such a cookie, for example, the contents of a shopping cart in an online shop or a login jam can be stored.

"permanent" or "persistent" are cookies that remain stored even after closing the browser. For example, the login status can be saved if users visit it after several days. Likewise, the interests of users who are used for range measurement or marketing purposes can be stored in such a cookie. Third party cookies" are cookies that are offered by providers other than the person responsible for operating the online service (otherwise, if they are only the latter's cookies, we speak of "first party cookies").

I can use temporary and permanent cookies and clarify this within the framework of the privacy policy.

If users do not want cookies to be stored on their computer, they will be asked to disable the appropriate option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of an online offer.

A general objection to the use of cookies used for online marketing purposes can be raised for a large number of services, in particular in the case of tracking, via the US website www.aboutads.info/choices or the EU website www.youronlinechoices.com . In addition, cookies can be saved by deactivating them in the browser settings. Please note that this may mean that not all functions of an online offer can be used.

Deletion of data

The data processed by us will be deleted or their processing restricted in accordance with Articles 17 and 18 DSGVO. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them. If the data are not deleted because they are required for other and legally permissible purposes, their processing will be restricted.

This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be stored for commercial or tax reasons. According to legal requirements in Germany, data is stored in particular for six years in accordance with Section 257 (1) HGB (German Commercial Code) (commercial books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting records, etc.) and for ten years in accordance with Section 147 (1) AO (books, records, management reports, accounting records, commercial and business letters, documents relevant to taxation, etc.). Hosting.

The hosting services used by us serve the provision of the following services: Infrastructure and platform services, computing capacity, storage space and database services, security services as well as technical maintenance services which we use for the purpose of operating this online service.

We, respectively the hosting provider, process inventory data, contact data, content data, contract data, usage data, meta- and communication data of customers, interested parties and visitors of this online offer on the basis of the legitimate interest in an efficient and secure provision of this online offer in accordance with Article 6 paragraph 1 littera f DSGVO in connection with Article 28 DSGVO (conclusion of an order processing contract).

Collection of access data and log files

We, respectively the hosting provider, collect data about each access to the server on which this service is located (so-called server log files) on the basis of our legitimate interests within the meaning of Article 6 paragraph 1 littera f DSGVO. The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider.

Log file information is stored for a maximum period of seven days for security reasons (e.g. to investigate abuse or fraud) and then deleted. Data whose further storage is necessary for evidence purposes are excluded from deletion until the respective incident has been finally clarified.


When contacting us (by e-mail, telephone or via social media), the user's details will be processed in order to process the contact request and its processing in accordance with Article 6 paragraph 1 littera b DSGVO. The user's details can be stored in a customer relationship management system ("CRM system") or comparable enquiry organisation software.

We delete the requests if they are no longer required. We check the necessity every two years. Furthermore, the statutory archiving obligations apply.

External Links

For your optimal information you will find links on our pages which refer to pages of third parties. As far as these are not obviously recognizable, we point out to you that it concerns an external left. smileDentity has no influence on contents and the organization of these sides of other offerers. The guarantees of this data security explanation do not apply therefore naturally there.


The use of published postal addresses, telephone or fax numbers and email addresses for marketing purposes is prohibited, offenders sending unwanted spam messages will be punished. We expressly reserve the right to take legal action against senders of so-called spam mails who violate this prohibition.

Further information and contacts

If you have further questions to the topic "data security with smileDentity", turn to: This email address is being protected from spambots. You need JavaScript enabled to view it..


If no other copyright is mentioned, all texts, photos and design elements of this website are copyrighted for smileDentity. Each utilization outside of the narrow borders of copyright law is inadmissible without agreement by smileDentity.
smileDentity - Zahnarztpraxis in Dreieich
Office hours

Monday, Tuesday, Thursday
08:00 - 13:00 and 14:00 - 19:00

Wednesday 08:00 - 15:30
Friday 08:00 - 13:00

Saturday by appointment


Hauptstraße 45 - 63303 Dreieich

+49 6103 99 56 000
+49 6103 99 56 003
This email address is being protected from spambots. You need JavaScript enabled to view it.